Suzy’s Brand DNA interview with Karl Lagerfeld
November 14th, 2010 · Hot Luxe News, VIDEO INTERVIEWS
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Life&Style interview of Philippe Mihailovich
October 27th, 2010 · Hot Luxe News
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Step 11: Building Your Luxury Brand Love Story: ” I love you”
October 18th, 2010 · Hot Luxe News
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Tod’s – a great old Luxury Brand love story
October 10th, 2010 · Hot Luxe News
A good story in the New York Times. Nowadays, luxury brands need to do whatever they can to share their brand stories with the fast emerging connoisseur client
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Step 10: Building Your Luxury Brand Love Story – I love your touch
September 18th, 2010 · Hot Luxe News
Can be found on LuxurySociety.com by clicking here
The New York Times / IHT just wrote a lovely story on designers in Berlin that illustrates Step 10 very well. Click here to see
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Step 9: Building Your Luxury Brand Love Story – Soul Mates
August 29th, 2010 · Hot Luxe News
Published on LuxurySociety. Click here
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Step 8: Building your Luxury Brand Love Story – I want you! (aspiration)
July 16th, 2010 · Hot Luxe News
The extract can be found by clicking here
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Building your Luxury Brand Love story Step 7: Can I trust you? – Brand Structure
June 16th, 2010 · Hot Luxe News
click here to link through
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Building your Luxury Brand’s Love Story: Step 6 brand-stretching
May 14th, 2010 · Hot Luxe News
Step 6 extract from the book is now online
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Kitsuné pop-up store a Le Bon Marché, Paris
May 9th, 2010 · VIDEO INTERVIEWS
→ 1 CommentTags: fashion·kitsune·le bon marche·music·paris·pop-up store